Black televangelism is a catchall category to describe a range of Protestant and predominantly evangelical ministries that utilize television and/or Webcasts as the primary means of Christian proselytization. This form of religious expression exploded in the final quarter of the twentieth century and propelled the cultural celebrity and spiritual authority of leading televangelists such as Bishop T. D. Jakes and Creflo and Taffi Dollar. Hollywood motion pictures, gospel stage plays, and bestselling publications are just a few of the outgrowths of this ministry form.
Greater inclusion of African American evangelists on white owned conservative Christian networks such as Pat Robertson s Christian Broadcasting Network and Paul and Jan Crouch s Trinity Broadcasting Network can account for in part the expanded opportunities and increased visibility of select African American evangelists Couple this with the expansion of cable networks catering to primarily African American audiences such as Black Entertainment Television and ...